Platinum works with sellers of luxury real estate to offer their properties to qualified buyers in a fair, expeditious and uncomplicated process. The firm has a special focus on ultra-luxury and unique properties, which tend to be well suited for its luxury auction platform.Throughout hundreds of millions of dollars in luxury auction sales, Platinum has built an extensive, global database of high-net-worth buyers. Many of these buyers prefer auctions as their venue for high-priced purchases. By only contacting these buyers with special auction opportunities, the firm maintains a positive and communicative relationship with them.The firm’s auction marketing programs offer sellers the benefit of:
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